While there is really no comprehensive source to establish the price of recent audio equipment, like Kelly Blue Book does for automobiles, the pricing from sources like ebay or http://www.accessories4less.com/make-a-s...wer-amps/1.html suggests that non-Atmos gear is rapidly decreasing in value.

I suspect that just as it now all but impossible to find a car that does not have electronic stability control http://www.iihs.org/iihs/ratings/safety-features so too are advanced immersive audio formats and 4K going to be standard on every piece of gear very quickly.

The differentiator very likely will remain how precise is the filtering technology for EQ and other less obvious issues related to DAC and timing precision. http://www.audyssey.com/technologies/multeq/flavors It does seem that mainstream publications are taking some notice of things like bit-rate of audio formats -- http://www.consumerreports.org/cro/magazine/2015/05/high-res-digital-audio/index.htm My gut says the next big thing will be not just bit rate but a more widely held technical understanding of how things like jitter leads to poor quality music reproduction -- http://audio-probe.com/en/documentation/clock-jitter-and-audio-quality/

Beyond the audio side of higher end AV prepros, the understanding of how color space issues will ensure better images is also likely to grow in importance -- http://www.wired.com/2016/01/what-is-hdr-tv/

That sort of coverage strongly suggests that more informed consumer decisions are not a fad, but will likely drive a new category of purchaser that is more aware of the value of higher quality electronics. Coupled with trends towards wanting more quality and less hype (look at the growth of direct to consumer firms that sell everything from eyeglasses to razors to workout clothes and underwear...) I remain convinced that Outlaw is well positioned to find willing consumers IF it can reach the correct target market(s). There is a very different picture painted by these articles about a related surge in analog tech -- http://www.theguardian.com/commentisfree/2015/dec/07/vinyl-sales-tesco-lps-labels

http://www.cnbc.com/2015/11/06/why-millennials-are-buying-more-vinyl-records.html

If Outlaw makes an effort to tap into the growing importance of younger people it will do better than catering to grey beards... http://www.articulatemarketing.com/marketing-to-millennials