I'll take you back to this quote from the orignial announcment by Peter:

"In comparison to the Model 978, this is an entry level processor that is simple to operate and it is targeted at our budget-minded customers. It not only covers the basics and a bit more, from a sonic perspective this new processor will be an over-achiever."

This certainly leaves the door open to the possibility that this new processor "may" be the best performing Outlaw processor from a sonic standpoint, if lacking some of the "advanced" features. I grant there's a lot of wiggle room though as to exactly what market is being outperformed.

So I'm thinking Black Friday Sale for the release. Maybe the slightly pre-black friday sales we've seen in the past.