Peter... I work for a website (www.allaccess.com), a radio/music biz news and information site, and yes, on occasion we have crashed due to high traffic. That traffic was driven by a breaking news story that generated a lot of interest. It is very difficult to prepare for that. Given the fact that you've heavily marketed this sale, and set a firm timeline, you should have added extra capacity to ensure that you could meet the demand, and not piss off your customers. When this happens to our site, we see it as a "good problem." However, we're not in retail. The fact that a) I can't get to the sale page, and b) I can't even get to the site to pay full price, on the #1 shopping day of the year, means that you shot yourself in both feet.

Love my Outlaw receiver. Wanted to add Outlaw speakers. Looks like that's not gonna happen... and there are plenty of other options.