A license arrangement would probably make it even more lucrative for Lexicon! Arrgghhh!! To be truthful Lexicon should say their player is "Assembled in USA" versus "Made in USA" if they are using the exact same Chinese parts used in OPPO's player. However, this would probably be an issue for a lot of products that are supposedly made in the US. Heck, I had a Chevy truck a few years ago that was assembled in Canada and who knows where all its parts were from. Sigh.