I think I would agree with the sentiment that 10K is waaay too high. At that point Outlaw is on the same pricing tier as Runco...and Runco will bury Outlaw in that market segment.

More to the point, I doubt any current Outlaws would buy one...so why bother building a projector that is outside the range of your target demographic?

By continuing down this $10K track it appears that you actually aren't listening to your potential customers unless you think we're pairing current outlaw offerings with Runco projectors.

I'd be really surprised that if you surveyed all your customers that you'd find any with Runco equipment in their setup.

Nigel