plus once HD DVD is gone from the market.. then the makers of Blu Ray players don't have to compete with another format... so the prices will drop more slowly.

there will still be competition from other makers of the players.. but that is way less then competeing with another format.

It took DVD player a good what 7 or 8 years before they started to bottom out on price. Of course I'd never buy a $39 dvd player and expect it to work well for several years or to even look that good.

From here on out.. players will probably get less expensive, but also the build quality will go way down. Using less and less expensive and good chip sets, components and parts.