Right now since there are more HD-DVD players than Blu-ray players (at least according to what I've heard), their choice is a bit muddied. However, if Sony can get on the ball and get partners to come out with cheaper players and get more Blu-ray players into the wild than HD-DVD, then the remaining studios will have little choice but to switch.

On the other hand, Microsoft could literally flood the market with HD-DVD players if they wanted to. They have the money to do it.

Unfortunately, though, for HD-DVD, content is king. And from what I hear Blu-ray beats HD-DVD about 2 to 1 for available content.

What Microsoft really needs to do is bake Blu-ray into the 360 to take away that advantage Sony currently has for pushing the PS3...even though they are currently at a marked disadvantage in content (games) for the PS3 vs the 360.

It's all very interesting and makes me glad that I haven't bought one of the newer players on either side.

Although I do own a 360. Gamerpoints FTW!