Gonk, good to see you visiting this forum again.
The announcement was well written. Despite the major setback, they took the high road by not disclosing who the other "north american company" was. Nothing good could have been gained from that. With that being said, I am very curious about the potential new offering. I had there other "entry level" pre/pro the 970 with all the quirks, but it did sound very good when it did work and I figured out the quirks. I am pretty sure the new offering will be an improvement without too many quirks.
Hopefully we will see more information on the new product.