Hey rdperry,
I hear you! I'm from the school where 9 o'clock on the volume knob is loud; 12 o'clock is the maximum you should use and 1 o'clock is...well, at a good party...where your turn the volume to at 1AM
I really don't like digital volume readouts ( I don't like digital spedometers either ). There's something "right" about analog dials.
Having said that, the past few receivers I've owned all exibit different behaviour as far as the volume scale goes. I've owned a 50wx5(T742) NAD and an 80wx5(T752) NAD. The volume went from -69 to +13. For the T742 anything below -30 was just about useless, -20 was loud, -10 was very loud, -5 was painful. I had to set the T742 to about +5 for 75dB calibration, even though I have relatively efficient speakers, and it hissed like mad! The T752 calibrated around 0 I believe and I could turn it up to about 0 before hitting my pain threshold. I now have a Cambridge Audio 540R, it's loud at -50, the 75dB calibrated at -15 and the pain threshold is around -10.
I haven't heard the 1070 (although I'm working may way there
) but if you find yourself typically listening to movies/music at or above the 0dB setting, I would guess you need a bit more power. I wouldn't worry too much about the volume setting for 75dB calibration itself, unless you're at +10 and still not reaching 75dB. Reference levels are "very very loud" and typically a good 10dB above what I would guess most people who want to preserve their hearing listen at.
I think it would do the Outlaw's some good to post dynamic power ratings (ala NAD) or maybe some current specifications (ala HK) for the 1070.