I really don't want to start YET ANOTHER format war thread here on Outlaws; however, to respect your question, Jason, here's one example:

Hunt compares sales of POTC on Blu-ray to sales of The Matrix on HD DVD. However, he's comparing sales of two separately packaged movies ( at single movie prices) to the sales of a movie bundle that includes three movies. Therefore, it's spin to say that POTC outsold Matrix without any additional clarification. That interpretation of those numbers comes straight from Sony, which is where I believe most of Hunt's info comes from.

OK, with respect, now I'm out of this thread entirely.

PS -- In response to Jason's comment below, I took NO offense at your honest question.