Hi all,

I seem to recall someone here possibly previously linking to a study where they did an experiment to determine whether video quality or audio quality has the greater impact on moviegoer experience.

Does anyone happen to know where I can find that or similar studies?

Thanks,

Alex

Don't know of a study, but awhile back I talked to a manufacturer's rep at a local Mom & Pop HT store and he said that in Europe audio was most important over video...60% audio vs 40% video. That in the US it was opposite...60% video and 40% audio.
Jeff